Unless you connect your promotion to what your target customer most values, you are wasting money
Promotion is defined as the advancement of a product or service through publicity (earned media) and advertising (paid media) to...
The biggest problem in small businesses is rooted in the failure to consistently earn acceptable business profits
The failure to consistently earn the money you should means trouble with your business profit model. The biggest problem in...
Business sales growth occurs through three fundamental customer growth strategies
Growing your business comes down to growing sales by executing one of three fundamental customer growth strategies. You grow sales...