Influencing people to buy requires a persuasion, not a sales process
You either help a person to act with you who is looking to buy or lose out on the sale...
You either help a person to act with you who is looking to buy or lose out on the sale...
Building a “powerful visual brand” through intense advertising isn’t likely to be within the marketing budgets of most small businesses....
“Place” is the market’s location and includes the means of distribution used in reaching it. If you want more people...
When you know where your customers prefer to buy, you’re better positioned to drive the right traffic to your business. ...
Your promotional mix represents the unique combination of promotional methods you incorporate to communicate your message to your target audience....
Your product may be the best thing out there today, yet that doesn’t mean it will be purchased tomorrow. You...
At any given time, only a small percentage of consumers will have a genuine need or desire for your products....
A customer’s purchase decision is driven by their urgency to solve a problem and the cost of the solution. If...
Growing your business comes down to growing sales by executing one of three fundamental customer growth strategies. You grow sales...
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