BusinessCPR™ Persuasion Process Game Scoresheet
Those who complete the actions proven to convert a lead into a retained customer are better at building cash reserves...
BusinessCPR™ Persuasion Process Activity Planner
Those who week in and week out plan out their week and then hold themselves accountable for completing their sales...
BusinessCPR™ Persuasion Process Template
Business owners who achieve financial freedom have a persuasion process that helps them get people to act because they believe...
Turn your persuasion process into a game to grow sales
Generating sales, particularly new sales, is the most difficult thing to do in business. This is because influencing people to...
Influencing people to buy requires a persuasion, not a sales process
You either help a person to act with you who is looking to buy or lose out on the sale...
You won’t make money until you place your business where your customer wants to buy
When you know where your customers prefer to buy, you’re better positioned to drive the right traffic to your business. ...
Having an unknown business location is one of the dumbest mistakes made in business
In real estate, its location, location, and location. The same can be said of business. Do your customers know where...
The prices you charge are impacted by the economic theories of Opportunity Costs and the Law of Supply and Demand
The discipline of economics represents the theories, principles, and models that deal with how the market establishes the value for...
Price is the only element in the marketing mix that brings in money
Every business needs profits to justify its continued existence. You may have already identified the 5 W’s + H aligned...
Using price to improve business profits has two levers, you can either lower your costs or increase value
There are only two viable levers to employ when it comes to price for every business. You can increase the...